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Ford Field debuts in-venue Raptor VR ride for Detroit Lions fans

Ford Field's new Raptor VR ride gives Detroit Lions fans a virtual reality experience and a free cap as part of 2026 season stadium upgrades.

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Ford Field, the Detroit Lions' home stadium, has added an in-venue virtual reality attraction called "Raptor VR" as part of a set of fan-experience upgrades for the 2026 season, alongside premium 1934 Club seating, a renamed gate giveaway, and a new Fan Cave merchandise area. Fans who complete the VR ride receive a complimentary Honolulu Blue ball cap or trucker cap. The additions were shown on a press tour led by Kara Agby, the team's director of partnership marketing and naming rights, who said the upgrades are centered on the fan experience: "Everything we do is for the fans." No technology vendor, hardware make/model, or exact in-stadium location for the Raptor VR ride is named in available reporting.

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