XRHQ
United States
Georgia
Automotive

Gamified VR Training for Kia Georgia's Door Assembly Line

Georgia Tech built a gamified VR trainer that lets Kia Georgia hires practise the door assembly line at production pace before their first shift.

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A trainee wearing a VR headset practises a door assembly task in Georgia Tech's virtual reality training platform
The VR training platform allows Kia Georgia employees to gain hands-on experience with assembly tasks before working on the factory floor.

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Kia Georgia's plant in West Point, Georgia is the carmaker's only U.S. manufacturing site, building the Telluride, Sorento, Sportage, EV6 and EV9 across three shifts. Its assembly line demands speed, precision and repetition, and a new hire may have to learn dozens of steps and perform them in sync with a fast-moving line from day one — a transition that leaves little room for error or on-the-line learning.

To close that gap, researchers at Georgia Tech's H. Milton Stewart School of Industrial and Systems Engineering (ISyE) partnered with Kia Georgia to build a gamified virtual reality training platform for the plant's door assembly line, one of the many stations workers must master before starting on the floor. The project began in 2025 and brought together Kia Georgia, Georgia Artificial Intelligence in Manufacturing (Georgia AIM), Georgia Quick Start — the state workforce training program run through the Technical College System of Georgia — and Spelman College.

How the training works

The platform follows an apprenticeship-inspired progression through a series of progressively challenging stages. Trainees first watch an expert perform each task through the system's "ghost hands," then mirror those actions with support from audio prompts and other on-screen cues. As proficiency grows, the scaffolding gradually fades until the trainee performs the task independently.

Its main advantage over conventional training is that it reproduces the movement and pace of an active assembly line — conditions that are difficult and costly to recreate off the factory floor. Kia already ran hands-on training through Georgia Quick Start, but certain aspects of the live production environment could not be replicated there.

The research team, led by Mohsen Moghaddam, grounded the design in site visits, demonstrations and conversations with operators and trainers at the plant.

Status

The team recently delivered a beta version and demonstrated it to Kia Georgia leadership, including president and CEO Stuart Countess. The current build covers a single door assembly station; discussions are underway to extend the technology to additional stations within the plant.

Quotes

The need for this technology is clear. New hires are placed in a fast-paced, high-pressure environment, where there is little room for error or on-the-line learning. For many workers, that transition can feel overwhelming.

In the virtual world, there's no material fatigue. Being able to create an experience where trainees can practice over and over without worrying about wear and tear or damaging components creates a lot of value.

This project demonstrates what's possible when industry, higher education, and workforce development partners work together toward a common goal. We appreciate the collaboration of Georgia Tech and Georgia Quick Start in helping prepare the next generation of Kia Georgia team members for success and generating excitement about careers in advanced manufacturing.

I didn't have any idea how hard or how fast-paced this type of work was before starting this project. It's mentally and physically challenging for workers, and I like that our VR system can reduce a little bit of their struggle so that they learn faster and better.

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